Ideal skillset:
Online writing experience
SEO knowledge
HTML knowledge
SME in Hiring or HR space: HR Background, Hiring, Employment, Diversity
Experience writing service pieces/service journalism
Experience turning content around on a daily basis
Experience working on a team in a remote capacity
Experience with writing that requires authority research
Web Content Writer (US) (Contract)
We are seeking a Web Content Writer to develop content in the areas of career, job search, hiring, recruitment, and related topics for the U.S. market. This position will support our US-based Organic Performance team based in our San Jose office. Because this is a fully remote role, the ideal fit will also be comfortable working virtually while managing their own schedule to balance the editing needs of the team and broader content management responsibilities.
Responsibilities
- Writes and helps maintain online company pages and blog(s) creating content across multiple topic areas, for use by a B2B or B2C audience. Content includes, but is not limited to:
- hiring issues, recruiting strategies, workforce management & planning, small business hiring, employee retention, and other HR matters;
- descriptions of what to expect while looking for a job and interviewing;
- information about common career-related topics, including workplace issues, professional development, salaries and benefits; and
- comprehensive informational content on resumes/ CVs, cover letters, and the job application process.
- Generates and moderates content as it is contributed to the website by external sources.
- Coordinates content creation in support of company newsletters.
- Keeps up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends.
- Works with content strategists to constantly refine and improve writing style and to optimize content using best practices in keyword usage, title creation, E-A-T guidelines compliance, and basic SEO.
- Works to ensure full coverage of topics & de-confliction of content.
- Coordinates with editor and cross functional teams to ensure consistent focus, direction and optimization of content.
- Participates in regular editorial meetings for the purpose of brainstorming content ideas and reviewing editorial deadlines.
Requirements
- Fluency in the English language.
- Bachelor’s Degree or equivalent education required.
- 2+ years of experience writing content for online media with demonstrated success in audience acquisition for a public-facing website.
- Excellent English-language writing skills, with ability to write in a conversational tone and demonstrated ability to successfully write for the web.
- Basic understanding of HTML and SEO.
- Internet savvy with experience using social media tools such as blogs, forums, social networks, microblogging, video, and/or social sharing.
Ideal Candidate
- Works well in a global team environment, embraces change and is highly adaptable.
- Has professional work experience relating to HR, recruiting, career services, or a related field.
- Enjoys reaching and engaging people online.
- Works well under tight deadlines.
- Has experience with CMS platforms.